While ‘data-driven’ focuses on immediate metrics, ‘evidence-based’ embraces a holistic approach that values human insight alongside data for deeper, more informed decision-making.

Cultivate your toolkit, including your mental one, but avoid getting too attached to any specific tool or set of tools. Staying adaptable will help you navigate whatever situation comes your way.

With all of that effort and time that goes into creating a design system, it’s critical to remember that consistency in your system will affect consistency in your customer experience.

Remember to maintain mindfulness and mobile-first when designing responsive web experiences, and to always QA your designs before going into production.

You, too, can be an accessibility champion! By capitalizing the first letter of each word in your social media hashtags, you are helping to create better experiences for your viewers and users who live with a disability!

The question of “why?” is as old as humanity itself. The quest to answer it has led us from creating tools out of sticks and stones to carrying miniature digital multi-tool computers in our pockets everywhere we go. It allows us to understand how these advancements came to be, while simultaneously looking to the future of purposeful innovations.